BRAND UNIVERSITY OF APPLIED SCIENCES - HAMBURG
Brand University of Applied Sciences is a worldwide unique university for the management, design, and communication of brands.
Brands determine not only our perception of the goods and services, but also influence our perception of the world. Brands are the most important success factors in the global competition. Those who manage to develop the strongest, most sustainable and attractive brands are the ones who win recognition, trust and loyalty. Consequently, they also gain sales and success.
Students of Brand Academy learn to synchronize all relevant factors that make a brand strong, desirable, successful and create surplus value.
Brand University of Applied Sciences is focused on the employability of our students. It educates intercultural brand experts who are best equipped for working in an increasingly globalized world.
Since Brand Academy cooperates with leading companies, agencies and universities, the teaching of this university are closely linked with practice. Practical projects will increase the ability of the students to understand alternative perspectives and prepare them for the teamwork in the future working environments.
The project partners were, among others, American Express, Beiersdorf, Bosch, British American Tobacco, Danone, Dior, Engel & Völkers, Europcar, Henkel, Leica, Pringles, Schwarzkopf, Villeroy & Boch, and Xing.
The world of brands offers a wide range of exciting career paths. At the Brand University of Applied Sciences students develop the necessary skills and build their professional networks.
These are the possible jobs for the graduates: International Brand Manager, International Sales & Marketing Manager, Market Research Manager, Digital Marketing Manager, Strategic Planner, Digital or Creative Planner, Brand Communication Manager, Manager for Marketing and Communications.
Brand University of Applied Sciences Bachelor and Master programs:
BRAND MANAGEMENT B.A.
-A Creative and Confident Approach to Making a Brand Successful
BRAND DESIGN B.A.
-Designing the Future of Digital Brands & Creating Brand Experiences for All Senses
INTERNATIONAL BRAND MANAGEMENT M.A.
-Intercultural and Strategic Approach to Managing Brands
INTERNATIONAL BRAND COMMUNICATION M.A.
-Developing globally Engaging Strategies and Campaigns